Product Design: Product Design

Where do great ideas come from? Linus Pauling said, "The way to get good ideas is to get lots of ideas, and throw the bad ones away." Easy to say when your ideas have won the Nobel Prize--twice! How can the rest of us follow Pauling's advice? Basics Product Design: Idea Searching lays out the steps--starting with "Question convention." Why is something done the way it's done? How could it be done faster, simpler, better? Inspiring visuals and case histories showcase a variety of product designs, some new, some old. Learn to think smarter with Basics Product Design: Idea Searching.

What makes a product successful? How it looks? The way it functions? Its ease of use? Or do factors like price and marketing dominate? In a quest to find answers to these questions, Deconstructing Product Design engages readers in a process of critically analyzing a diverse collection of 100 innovative products, from well-known classics to contemporary objects of desire. New in paperback, this books aims to support critical thinking about design, facilitate discovery of patterns of success (and failure) across products, and enable designers to apply lessons learned to their own design work. Experts from multiples design disciplines contribute commentary, including: --Robert Blaich, industrial design --Jill Butler, graphic design --Alan Cooper, technology design --Brock Danner, architecture --Kimberly Elam, graphic design --Donald Emmite, design history --Larimie Garcia, graphic arts --Scott Henderson, product design --Kritina Holden, human factors --Robert Kingslyn, graphic design --Jon Kolko, interaction design --Lyle Sandler, experience design Continue the deconstruction at http://www.deconstructingproductdesign.com.